Role: Growth Lead Fanbase

Location: Remote or Hybrid, offices in London & Miami

Reporting to: Founder / CEO

Overview

Fanbase.com is the crypto-native “OnlyFans alternative” built for on-chain creator monetisation. We’re scaling fast and need a Growth Lead who can actually execute not a “strategy deck” person. This role is for someone who can drive daily growth, recruit creators, run KOL deals, and push Fanbase into the centre of crypto-native creator culture.

You will be the person who grows the platform, hands-on, tactical, relentless execution.

Key Responsibilities

1.⁠ ⁠Creator Growth & Recruitment

• Build and run a daily pipeline of new female creator sign-ups (crypto-native, NSFW optional but common).

• Outbound creator recruitment via Instagram, X, TikTok, Telegram, Discord, DMs, email.

• Manage automated outreach tools and AI agents to scale lead generation.

• Onboard creators quickly, get them live, coach them on content that converts.

2.⁠ ⁠Social Media Execution

• Run the official Fanbase social accounts (X, TikTok, Instagram) with daily posting.

• Turn platform events, trends, and creator wins into content immediately.

• Create posts, short clips, memes, announcements, recruitment content.

• Maintain a consistent brand tone: bold, sexy, crypto-native, no cringe.

3.⁠ ⁠KOL Partnerships & Deals

• Identify and negotiate with KOLs in crypto, lifestyle, adult, and meme space.

• Handle deal structure, deliverables, budgets, performance analysis.

• Build long-term ambassador relationships.

• Deliver measurable FTDs / creator signups from each deal.

4.⁠ ⁠Growth Ops & Reporting

• Track KPIs: creators onboarded, FTDs, traffic, engagement, conversions.

• Build weekly dashboards (simple, actionable, not bloated).

• Run experiments - new funnels, ad concepts, creator incentives.

• Work with product to fix drop-off points, improve onboarding, optimise flows.

5.⁠ ⁠General Execution

• Move fast - take an idea from the CEO and execute it the same day.

• Spot opportunities in real time (trends, viral moments, competitor moves).

• Make things happen without needing permission or long discussions.

• Manage freelancers (designers, editors, agents) as needed.

Requirements

• Proven growth or creator acquisition experience (OnlyFans agencies, social platforms, Web3, KOL management, adult marketing, etc.)

• Strong understanding of crypto culture and creator economy.

• Comfortable working with NSFW/18+ content.

• Actual executor: you handle outreach, negotiation, content, and follow-through.

• Fluent in social media, short-form content, and influencer ecosystems.

• Strong communication skills — especially for outbound.

• Data-driven but not buried in spreadsheets.

• Hustler mentality: you enjoy closing creators and scaling numbers daily.

KPIs

• Creators onboarded weekly and monthly

• Cost per creator signup

• KOL deal ROI (FTDs + creator referrals)

• Social growth: impressions, engagement, follower growth

• FTDs generated from creator and KOL channels

What We Offer

• Competitive salary + performance-based bonuses

• Real ownership of growth decisions

• Work directly with the founder, zero bureaucracy

• Opportunity to shape a top-tier Web3 creator platform from the ground up

• Fast-moving, aggressive, ambitious culture