Partnerships/Influencer/Streamer Manager (Crypto Casino)
About Us
We’re a digital entertainment company creating engaging online platforms people love. Since 2021, we’ve been building something different. Our brands include MetaWin, WOW Vegas, BetZoo Media, Hit.com and Rolla with more to come.
With teams operating from London, Malta, Gibraltar & Miami launching in 2025 each platform is designed to offer unique, engaging, and innovative digital experiences. From immersive betting platforms to exciting casino games and interactive online entertainment, our brands deliver cutting-edge technology and user-focused design.
Arena prioritises the use of innovative technology, decentralised where possible and builds with an AI first mindset to create the highest quality end product for our users. Not challenged by legacy systems, we are blue sky thinkers changing the landscape of digital entertainment.
Job Overview:
We are seeking a dynamic and driven Partnerships Manager to lead our efforts in the crypto casino space, specifically focusing on building and nurturing relationships with live streamers. The ideal candidate will have a passion for crypto, Web3, and gaming, and will be responsible for attracting and engaging creators to promote MetaWin. This role combines strategy, relationship management, and cross-functional collaboration to drive growth and visibility for our platform.
Key Responsibilities:
1. Lead Creator Acquisition
Identify, source, and onboard top-tier creators in the crypto, Web3, gambling, and streaming verticals.
Maintain an active pipeline of high-potential streamers and influencer prospects across platforms such as Kick, Twitch, YouTube, and X.
2. Strategy Ownership
Develop and execute a streamer acquisition and activation roadmap aligned with MetaWin’s growth goals.
Define best practices for outreach, onboarding, and scaling creator partnerships.
3. Relationship Management
Serve as the primary point of contact for all partnered creators.
Support, align, and nurture partnerships to increase activity, loyalty, and retention.
4. Creator Enablement & Activation
Equip creators with necessary tools, assets, and support to deliver compelling MetaWin content.
Coordinate with internal teams to ensure creators have access to promotional campaigns, games, updates, and giveaways.
5. Cross-Functional Collaboration
Partner with marketing, design, and product teams to co-create and deploy creator-led campaigns, including tournaments, leaderboard promotions, and reward-based incentives.
6. Performance Tracking & Optimization
Monitor and report on key KPIs such as traffic, FTDs (First Time Deposits), NGR (Net Gaming Revenue), viewer engagement, and campaign ROI.
Use data to inform ongoing strategy and improve partnership performance.
7. Deal Integrity & Brand Alignment
Ensure all partnership deals align with MetaWin’s transparent, on-chain ethos.
Champion fair deal structures, proper creator disclosures, and ethical marketing practices.
Key Objectives:
Build and scale a roster of high-performing creators who actively promote MetaWin.
Establish MetaWin as a desirable partner within the streaming and gambling creator community.
Ensure each signed creator contributes measurable value in terms of brand visibility, traffic, and/or FTDs.
Launch a consistent cadence of creator-led campaigns and activations each month.
Maintain strong working relationships and reduce churn among top-performing creators.
Qualifications:
Proven experience in partnerships, influencer marketing, or business development within the crypto, gaming, or streaming industries.
Strong network of contacts within the streaming and creator community.
Excellent communication and negotiation skills.
Ability to work independently and collaboratively in a remote setting.
Data-driven mindset with experience in analyzing and optimizing campaigns.
- Our brands
- Arena HQ
- Locations
- Miami, London
